Born to Rock Body Wash hero
Body Wash studio angle
Body Wash shower lifestyle
Body Wash bathroom counter
Body Wash pump macro
Body Wash in hand
Body Wash lineup
Born to Rock Body Wash hero
Body Wash studio angle
Body Wash shower lifestyle
Body Wash bathroom counter
Body Wash pump macro
Body Wash in hand
Body Wash lineup
Born to Rock Body Wash hero
Body Wash studio angle
Body Wash shower lifestyle
Body Wash bathroom counter
Body Wash pump macro
Body Wash in hand
Body Wash lineup
Born to Rock Body Wash hero
Body Wash studio angle
Body Wash shower lifestyle
Body Wash bathroom counter
Body Wash pump macro
Body Wash in hand
Body Wash lineup
Cancel anytime before shipping — full refund
Numbered first run — only 100 made
Play mode by day, rock lullabies at night

🎸 Built for Play. Tuned for Sleep.

Born to Rock BODY WASH — LEATHER & AMBER — First Run (Reserve · $0 Today)

$16.99
✓An activity gym AND a sleep aid in one — play mode and wind-down mode
✓Five hanging toys: guitar, drum, mic, star, and soft book
✓Electronic kick-piano — every kick lights a key and plays a note
✓Gentle rock lullabies and soft guitar solos for tuck-in time
✓ $0 charged until it ships ✓ Secure checkout ✓ Only 100 — first come, first served
★ FIRST RUN — FREE WITH YOUR RESERVATION ★
🏅
Numbered First Run star badge
your number of the first 100
Every First Run gym carries its own number — yours is never reused.
⌄
🎨
Born To Rock sticker sheet
included in the box
A full Born To Rock sticker sheet ships with every First Run order.
⌄
🏛️
Your name in the Founders credits
you're not a customer, you're a founding family
Listed in the Born To Rock Founders credits.
⌄
This is a Pre-Order — Here’s Exactly What That Means +
This is a pre-order. The first run ships when manufacturing completes — we'll email you every production update, and you can cancel for a full refund any time before your gym ships. Limited first run of 100. When it's gone, it's gone.
What comes with it? +
The round quilted play mat, two arched canopy bars, five hanging toys (guitar, drum, mic, star, and soft book), the tummy-time pillow, and the electronic kick-piano. No app, no screen — everything happens on the mat.
When does it ship? +
This is the First Run pre-order. We email every production milestone, and you can cancel for a full refund any time before your gym ships.
How does the music work? +
Two modes. Play mode: sounds respond to your baby — kicks light the piano keys and play notes, and the hanging toys rattle and chime. Wind-down mode: the gym shifts to gentle rock lullabies and soft guitar solos to ease your little one toward sleep.
What makes the First Run special? +
A numbered First Run star badge, a Born To Rock sticker sheet in the box, and your name in the Founders credits. Only available in the first run of 100.
Born to Rock Body Wash hero
Born to Rock BODY WASH — LEATHER & AMBER — First Run (Reserve · $0 Today)
$16.99
$0
charged today — reserve now, pay only when it ships
36oz
value size — months of showers
0
sulfates · silicones · dyes

Remember when your body wash was just… blue?

A clean-formula body wash that performs every morning — leather and amber in the steam, months of showers in one pump bottle.

Generic Blue Gel
Generic Blue Gel
Leather & Amber
Leather & Amber

Why People Are Obsessed

A Body Wash That Performs Every Morning
A Body Wash That Performs Every Morning
Body Wash — Leather & Amber — core mechanic. Final copy: angles file, benefit 1.
No Sulfates, No Silicones, No Dyes
No Sulfates, No Silicones, No Dyes
Body Wash — Leather & Amber — clean formula. Final copy: angles file, benefit 2.
Leather and Amber in the Steam
Leather and Amber in the Steam
Body Wash — Leather & Amber — scent. Final copy: angles file, benefit 3.
36 Ounces — Months of Encores
36 Ounces — Months of Encores
Body Wash — Leather & Amber — value size. Final copy: angles file, benefit 4.
One Pump, Full Lather, Zero Fuss
One Pump, Full Lather, Zero Fuss
Body Wash — Leather & Amber — the pump. Final copy: angles file, benefit 5.
Start the Day Smelling Incredible
Start the Day Smelling Incredible
Body Wash — Leather & Amber — confidence. Final copy: angles file, benefit 6.

How It Works

1
Pump
One gold pump, full lather.
2
Wash
Clean rinse, never stripped dry.
3
Walk Out
Smelling incredible, feeling confident.

Everything Inside the Body Wash — Leather & Amber

No Sulfates
Or silicones, or dyes.
36 oz
The value size that lasts.
Leather & Amber
The 'what are you wearing?' scent.
Gold Pump
One pump, zero fuss.
Nursery-Showpiece Design
Matte black, amber sunburst, and gold with the star motif.
Volume-Limited Sound
Tuned to gentle, nursery-safe listening levels.
Two Modes in One
Play mode by day, wind-down mode at night.
Child-Safe Materials
Soft, baby-safe fabrics made for ages 0-12 months.
First Production Run

Reserve Yours for $0 Today

The first run of Born to Rock BODY WASH — LEATHER & AMBER (36 oz value size, $16.99) is limited. Reserve now for $0 — you pay only when it ships, and you can cancel free anytime before then. First-run price locks for life on subscription.

First-Run Price Locked
Your price never goes up on subscription.
$0 Until It Ships
No charge today. Cancel free before shipping.
30-Day Returns
After delivery, no questions.
Name in the Founders Credits
Listed in the Born To Rock Founders credits.
Reserve — $0 Today

Body Wash — Leather & Amber vs. The Usual Stuff

Born to Rock
The Usual Stuff
Formula
No sulfates, silicones, dyes
Full chemistry set
Size
36oz value
12oz and gone
Scent
Leather & amber
Generic 'sport'
Morning
Starts the day different
Just gets you wet
Hanging toys
Guitar, drum, mic, star, soft book
Generic rings and rattles
Availability
Numbered first run of 100
Mass-produced year-round

The upgrade your shower was missing. 🤘

The first run is limited — reserve your Body Wash — Leather & Amber before it's gone.

Reserve — $0 Today
$0 today · pay only when it ships · cancel free before shipping

Get First Access

Reserve the Born to Rock Body Wash — Leather & Amber for $0 today, pay only when it ships, and cancel free anytime before then.

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